Michela O'Connor Abrams
President
Dwell Media LLC
San Francisco, CA
Michela O’Connor Abrams is the President of Dwell Media, the award-winning
design and lifestyle media company based in San Francisco. Leadership by Ms. O’Connor Abrams has led Dwell magazine to General Excellence at the National Magazine Awards, the Adweek HotList, the Advertising Age A-List, and Cappell's Circulation Top Ten Performer growth. In 2009, Dwell Media was a finalist in the corporate category for the prestigious National Design Awards through the Cooper Hewitt Museum. Ms. O'Connor Abrams herself was honored in 2005 by Media Industry News as Sales Leader of the Year.
Most recently, Ms. O’Connor Abrams has initiated several successful brand platforms for Dwell Media including Dwell Digital, Dwell on Design events, and the Dwell Homes Collection. The newest Dwell platform launched by the Dwell team this Spring is the for-profit platform Dwell Strategy+Research and its groundbreaking “intelligence service.”
Prior to her role at Dwell, Ms. O'Connor Abrams was the President of Imagine Media’s Business Division, including its flagship publication Business 2.0. She has over 25 years of experience in publishing, online branding strategies, trade show management, and strategic business development. She has held executive positions at IDG, Ziff-Davis, and McGraw-Hill. She serves on the Board of Magazine Publishers of America’s Independent Magazine Advisory Group (MPA-IMAG) and is the Chair of the Board of Advisers to Afar Media. She is an Operating Partner at Meriturn Partners and holds advisory roles at GOOD Magazine, Halogen Guides, and Linguastat. She was most recently named President of the GoodWeave Int’l Board and is is a frequent speaker on branding and media innovation at Universities, associations, industry events, and symposia.